The article studies the food labeling technical barrier to trade (FLTBT) and aims to identify the cognition, difficulties and countermeasure needs in this area. Methods Develop a questionnaire investigation and use SPSS software for statistic analysis. ResultsThe FL TBT of America, EU and Japan are more strict than the others, GMO label, allergen label and nutrition label are main TBT requirements; FL TBT brings a lot of difficulties to our export industries; they have various needs for countermeasures.Conclusion We should attach importance to FL TBT and respond proactively.